Not too many people can say that they’ve taken a road trip to the Arctic, swam with whales and watched the Northern Lights illuminate the Norwegian sky.
For four friends from Dublin, a trip to the frozen north proved to be an adventure that they would never forget as they experienced things that most people could only imagine. It all started with a plan to travel to the Arctic to track the migration habits of humpback whales, orcas and herring.
Thanks to Mitsubishi Ireland, they took a Mitsubishi Outlander along for a test run, and captured the whole trip for us.
This is a great example of real life content creation and curation, embedding one of our brands in a wonderful adventure in the Artic Circle.